Adsense is beginning to make a huge impact on the
affiliate marketing industry today. Because of this, weak affiliate
merchants have the tendency to die faster than ever and ad networks will
be losing their customers quickly.
If you are in a losing rather than winning in the affiliate program
you are currently promoting, maybe it is about time to consider going
into the Adsense marketing and start earning some real cash.
Google is readily providing well written and highly relevant ads that
are closely chosen to match the content on your pages. You do not have
to look for them yourselves as the search engine will be the doing the
searching for you from other people’s source.
You also don’t have to spend time in choosing different kind of ads
for different pages. Google makes it very easy for you, with no codes to
mess around for different affiliate programs.
You will be able to concentrate on providing good and quality
content, as the search engines will be the ones finding the best ads in
which to put your pages on.
You are still allowed to add Adsense ads even if you
already have affiliate links on your site. It is prohibited, however,
to imitate the look and feel of the Google ads for your affiliate links.
One of the things you can do, however, is to utilize Google’s custom
palette to customize your Google ads, making them to appear a part of
the web page itself. The idea here is to match background and links to
match the theme of your site. People on the internet today are trained
to click on a link that is blue, and if your Google ads have the same
theme as your web page, it makes the Google ads appear to be a portion
of your “content.”
You can also filter up to 200 URLs. This gives you a chance to block
ads for the sites that do not meet your guidelines, and also block
competitors. Remember that it is unavoidable that Adsense may be competing for some space on web sites that all other revenues are sharing.
Owners of small sites are allowed to plug a bit of a code into their
sites and instantly have relevant text ads that appeal to your visitors
appear instantly on your pages. If you own many sites, you only need to
apply once. Then ,you are issued a unique “publisher ID”, which can be
used on any site you currently own. A small snippet of Javascript
is placed on your site in the location you wish the ads to appear in,
and generally speaking, the ads from Goggle will appear in minutes. This
ends the hassle of having to apply to many affiliate programs, and
keeping track of many different URL’s and user ID’s and passwords.
As Google ads are very easy to customize, and can be placed anywhere
on your site you wish, you can experiment with placement, colors, and
themes. Many tricks are available to the resourceful webmaster,
including adding images in conjunction with your Google ads to make them
more noticeable.
The payment rates can vary extremely. The payment you will be
receiving per click depends on how much advertisers are paying per click
to advertise with the use of the AdWords. Advertisers
can pay as little as 5 cents and as high as $10-12, sometimes even more
than that too. Some savvy lawyers are currently paying as high as $75
for advertising the keyword mesothelioma! And you, as the ad publisher, are earning a share of that money generated.
If your results remain stagnant, it can help if you try and build
simple and uncluttered pages so that the ads can catch the visitor’s
eyes more. It sometimes pay to differ from the usual things that people
are doing already. Google has many tutorials, including a “heat chart”
which shows you where the best placement for ads are. You will need an
account to access these tutorials. Sign up for an Adsense account at https://www.google.com/adsense/?sourceid=aso&subid=ww-et-awhome&hl=en_US. It is also a refreshing sight for your visitor once they see something different for a change.
It is still wise to look at other people’s information and format your Adsense
in a like manner. A wise old business axiom is to “find a good business
model, then copy it.” Let others do the hard work for you, and learn
from a successful site. Just think about it as doing yourself a favor by
not having to work too hard to know what content to have. Look to sites
that have high page rank, and carefully observe their layouts, their
content, and placement of their ads. A little time spent doing research
can put dollars in your pocket down the road.
Publishers have the option of choosing to have their ads displayed
only on a certain site or sites. You can also have them displayed on a
large network of sites if you so desire. Google now has the option to
allow other people to advertise on your site. This only makes good
sense. If you are marketing to a tightly defined niche, you can place
your own ads, written by you, on site that allow this option. The choice
is yours, depending on what you think will work best to your advantage.
It is important to note that you cannot choose certain topics only. If you do this, search engines will not place Adsense ads on your site and you will be missing out a great opportunity in making hundreds and even thousands of dollars cash.
Topics to be avoided includes gambling, firearms, ammunition, tobacco
or drugs. If you are being offered more cash in exchange of doing Adsense with these kinds, it is just like signing your own termination paper.
With all the information that people need in your hands already, all you have to do is turn Google Adsense
into your own cash cow. It all boils down to a win-win situation both
for the content site owners and the webmasters or publishers.
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